Photos and Videos: Nadin and Tom Abbott
Dec 31, 2015 (San Diego) In 2009 Fiat bought Chrysler, which reemerged out of bankruptcy under the Fiat umbrella, as Fiat Chrysler Automobiles (FCA). Since Chrysler has completed other organizations, like separating Ram, which only builds trucks, from Wrangler. This year the group not only brought Fiat vehicles, and Ram Trucks, and Jeeps, but also is displaying the new Alpha Romeos that are entering the North American Market.
The group has also had 68 months of sales growth across all brands the group manages. Just for Jeep, they have gone from 400,000 in sales to 1.2 million sales.
Jiyan Cadiz, working communications for Alpha Romeo, spoke of the Alpha Romeo Giulia Quadriflogio, which made its debut at the Los Angeles Auto Show. San Diego is the second time that this car is on display in North America.
The group also owns Ferrari and Maserati, and “Alpha Romeo is coming back to North America.”
During the last year they introduced the 4-C. This introduced “ultra high level performance, sophisticated levels of technology,” The 4C is made mostly of Carbon Fiber. The 4C starts at %65,900 when it’s competitors go for $300,000 and above. The 4-C was the first entry of the Alpha Romeo into the North American market. The 4-C is hand made in Turin, but the Giula is meant to be a volume product.
The Giula Guadriflogio is meant to go against the Germans and their sport cars, The Porches, Mercedez Benz, BMW and Audis.
The Quadrifogio has a 505 horsepower Ferrari engine under the hood. They have used carbon fiber expensively to keep the weight of the vehicle down. This car can go zero to sixty in 3.6 seconds and can reach speeds of 190 miles per hour. It is a high performance vehicle.
This vehicle will go into production for the US Market in six months, and they are releasing the performance model on display first. They will release a “4 cylinder more mainstream model coming out later.”
Cadiz also said that it is time to bring back to North America the seductiveness of Italian design.
We are embedding the full presentation on the Alpha Romeo:
We were also introduced to the Ram 1500 Rebel. Nick Carpa from Ram told us what this truck is, and it is built for truck people. This is a customer that can get on the truck and go pick up a few sheets of plywood and not even think twice about it. Others have to think about it, or find a buddy who has a truck. RAM takes that into consideration when they build trucks. The whole FCA takes that into account with how each line focuses on each different sets of customers.
This truck is made from steel, not plastic, comes with “big fat toe hooks” on the bumper, and it also has a snorkel hook. The rebel gets custom black and red seats in every single color of the truck. The design on some of the material matches the tire threads. It is also a smart truck, and it includes a wi fi spot, as well as XM radio.
This comes in a 6 cylinder 4 wheel version or an 8 cylinder Hemi (about 400 horsepower on the truck on the floor), with a 2 wheel on board. It also starts at $43,465 for the 2 wheel powertrain, and at $45,395 for the 4 wheel version.
The transmission on the truck was an 8 speed automatic transmission, which is “unique for the truck.” RAM also owns the best fuel economy title for the Eco diesel engine at 29 miles per gallon.
It is part of the 1500 series, meaning it is about half a ton. The eight cylinder truck can tow 8,150 pounds, which is a large amount, So you can tow a trailer with cargo, safely. The 4×4 version can tow 7,280 pounds. The trade off is you an go off road and it has an off-road package including skid plates.
We are embedding the ride on the Jeep Cherokee Trailhawk. The Jeep Experience is back this year and you can ride one of them. Also if you decide to buy any Jeep vehicle, that is not a Wrangler, you need to look for this on the side.
Or ask for the Trailhawk model. Those vehicles are off road rated and come with the off road package.
Some photos from the JEEP adventure:
These are the hours of the San Diego International Auto Show.
Date: December 31, 2015 – January 3, 2016
Time: 10:00 AM to 9:00 PM
Thursday: 10:00 AM to 6:00 PM. Friday-Saturday: 10:00 AM to 9:00 PM. Sunday: 10:00 AM to 7:00 PM.
Venue: San Diego Convention Center